Issue details
City Brand Strategy
Adoption of new city brand strategy to
re-position the city as a place to live and work. To support
attraction of new talent to the city and jobs growth.
Decision type: Key
Reason Key: Significant impact on communities living or working in two or more wards;
Decision status: For Determination
Wards affected: (All Wards);
Notice of proposed decision first published: 21/03/2025
Reason for urgency:
N/A
Explanation of anticipated restriction:
N/A
Open/Exempt: Open;
Decision due: 12 May 2025 by Cabinet
Comment: Members of the Cabinet are: Councillor Tudor Evans OBE, Councillor Jemima Laing, Councillor Mary Aspinall, Councillor Sally Haydon, Councillor Chris Penberthy, Councillor Sally Cresswell, Councillor Mark Lowry, Councillor Mark Coker, Councillor Tom Briars -Delve, Councillor Sue Dann
Lead member: Cabinet Member for Children's Social Care, Culture, and Communications
Lead director: Service Director for Economic Development
Department: Growth
Contact: David Draffan, Service Director for Economic Development Email: david.draffan@plymouth.gov.uk Tel: 01752 304250.
Consultation process
The brand development group have been engaging with stakeholders for over 2 years.
Perception research has looked at how the city was perceived by visitors, workers and residents.
The item went to the Natural Infrastructure and Growth Scrutiny Panel on 12 February 2025.
Making Representations: Please contact David.Draffan@plymouth.gov.uk if you would like to make representations. Any non-confidential document(s) may be obtained from the officer contact by email or from Plymouth City Council, Council House, Plymouth, PL1 2AA before 1 May 2025.
Information to be considered by the decision makers: Cabinet Report, City brand strategy, City Branding Brand Toolkit, CIA, EIA
Is this decision due to be taken in private? (Yes/No): No
Reasons for private decison: N/A